MNTN

Track results with reporting, attribution, pixel data, and incrementality

Measure Performance

Learn how MNTN connects audience data across devices and households to improve targeting precision.

Understand MNTN’s Identity Graph

Learn how MNTN's Incrementality Reporting evaluates the true impact of your Performance TV campaigns on conversions and revenue.

Understand MNTN Incrementality

Learn how to track in-store purchases and other offline actions driven by your CTV campaigns.

Upload Offline Attribution Data

Learn how MNTN's Verified Visits model tracks and attributes site visits and conversions.

Understand MNTN Attribution

Understand modeled metrics and learn how to turn it on or off.

Use Comprehensive Reporting

Understand how MNTN measures net-new and incremental visitors to prove real campaign growth.

Understand New-to-Brand Reporting

Learn how MNTN's Sales Cycle metric provides insights into the average time between a viewer's first ad exposure and their conversion.

Understand the Sales Cycle Metric

Understand how MNTN attributes conversions and site visits to your campaigns using proprietary models like Verified Visits.

Attribution Models

Learn how to access and explore campaign performance data in the Reporting tab.

Navigate the Reporting Tab

See how historic changes in audience, creative, and budget have impacted your campaign’s performance

View Activity Timeline Reports

Measure on-site behavior following ad exposure, including bounce rate, time on site, and conversion lift.

View Site Impact Reports

Learn how to analyze performance by audience segment using verified visitor data.

View Audience Segment Reports

Trace the journey of conversions across channels with our MNTN paths visualization.

View Attribution Paths Report

Learn how MNTN's assist metrics provide insights into the impact of Multi-Touch ads on your prospecting campaigns.

Understand Assist Metrics for Prospecting Campaigns

Slice and dice your results to see what matters most.

Filter Reporting Data

Get reports in your inbox without lifting a finger — every day, week, or month.

Schedule Reporting Emails

Learn how MNTN reports performance after a budget change — including total results, short-term fluctuations, and what to expect as attribution completes.

Understand Budget Change Impacts

Analyze campaign performance across states, media markets, cities, and zip codes in a single, interactive report.

Explore Location Performance

Analyze campaign performance from multiple angles within the Performance Metrics report.

Analyze Campaign Performance

Explore MNTN’s performance reports to analyze campaign results, audience reach, and conversion data across multiple metrics and views.

Performance Reports

Create, schedule, and customize reports to visualize campaign performance across widgets.

Use the Custom Report Builder

Add, configure, duplicate, and remove chart widgets in your custom report.

Edit Chart Widgets

Learn how to customize and manage table widgets within MNTN's Custom Report Builder.

Edit Table Widgets

Add, configure, duplicate, and remove data widgets in your custom report.

Edit Data Widgets

Add, configure, duplicate, and remove meter widgets in your custom report.

Edit Meter Widgets

Create Reports

Learn how to create, customize, and manage reports that track the performance metrics that matter most to your business.

Report Builder

Create a custom design with text, images, and links

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