Overview
To serve ads on MNTN, your website must meet our Site Requirements and pass an automated domain review.
Our system reviews your site to ensure it’s functional, trustworthy, and safe for a general audience across our network partners.
Site Requirements
To be approved, your site must meet the following requirements:
Functionality | Your website must be complete and fully operational. |
Clarity for Visitors | Visitors should immediately understand:
|
Value | Your content should clearly communicate the benefits of your product or service. |
Accuracy & Trust | All claims must be truthful and deliverable. Misleading or deceptive content is not allowed. |
Content | Your site must be appropriate for a general audience and must not include:
|
Privacy Policy | A compliant Privacy Policy is required. |
How Domain Review Works
Once you create your account, MNTN automatically begins reviewing your website.
During this process:
Your text and images are scanned
Content is evaluated against Site Requirements
Check Your Domain Status
To view your domain status:
Go to My Account > General.
Open the General tab.
📝 Note: If you do not see a domain status section, your domain has already been approved.
Domain Review Status
After review, your domain will receive one of the following statuses:
Status | Description |
Approved | Your site meets all requirements and is ready to run campaigns. |
Escalated | Your site did not pass all checks and has been flagged to our Platform Experience team for manual review of what needs attention. |
Failed (Pending) | Your website is currently in a pending state due to one of the following reasons:
We will automatically retry the review process up to three times. If we are unable to approve the domain after these attempts, it will remain in a Pending status.
Should the issue persist, your domain will be escalated to our Platform Experience team for manual review. |

